List of U.S. state tourism slogans

A welcome sign into Pennsylvania, bearing the slogan "Pursue Your Happiness"

This is a list of tourism slogans for each of the 50 states in the United States of America, as adopted by each state's departments for handling tourism.

List

A sign welcoming travelers to Georgia, thanking visitors for having "Georgia on their mind"
State Slogan Other or previous slogans Ref
Alabama Alabama Sweet Home Alabama Share the Wonder [1][2]
Alaska Alaska Find your Alaska Beyond Your Dreams, Within Your Reach [3]
Arizona Arizona Vibrant Arizona [1]
California California Dream Big
Colorado Colorado Come to Life [4]
Connecticut Connecticut Make it Here Still Revolutionary

Full of Surprises

[2]
Delaware Delaware Endless Discoveries It's good being first [1]
Florida Florida Your Florida Side is Calling

Must Be the Sunshine

The Rules are Different Here

[5][6]
Georgia (U.S. state) Georgia Georgia on My Mind Put Your Dreams in Motion

Ready Set Georgia

[7][8]
Hawaii Hawaii The Islands of Aloha
Idaho Idaho Famous Potatoes Great Potatoes. Tasty Destinations [1]
Illinois Illinois Middle of Everything Are You Up for Adventure?

Mile after Magnificent Mile

[9][1]
Indiana Indiana Honest to Goodness Indiana IN Indiana [10]
Iowa Iowa Freedom to Flourish Fields of Opportunity [1]
Kansas Kansas To the stars There's No Place Like Kansas

As big as you think

[1][11]
Kentucky Kentucky Unbridled Spirit [12]
Louisiana Louisiana Feed Your Soul Pick Your Passion [13][14]
Maine Maine Welcome Home Discover Your Maine Thing

The Way Life Should Be There's more to Maine

[15][1]
Maryland Maryland You're Welcome [16]
Massachusetts Massachusetts It's All Here
Michigan Michigan Pure Michigan Say Yes to Michigan

Great Lakes. Great Times.

[1][17][18]
Minnesota Minnesota Explore Minnesota Land of 10,000 Lakes
Mississippi Mississippi Feels Like Coming Home
Montana Montana The Sky's the Limit Big Sky Country

Montana - Naturally Inviting

[19][20]
Nebraska Nebraska Nebraska, its not for everyone. The good life.
Nevada Nevada A World Within. A State Apart. [21]
New Hampshire New Hampshire Live Free
New Mexico New Mexico Adventure That Feeds the Soul
New York (state) New York I Love New York
North Dakota North Dakota Start Your Journey to Legendary
Ohio Ohio The Heart of it all So Much to Discover!

Find it here

[22][23]
Oklahoma Oklahoma Imagine that Oklahoma is OK

Native America

[1][24][25][26]
Oregon Oregon We Like It Here. You Might Too. Stay Weird
Pennsylvania Pennsylvania Pursue your Happiness The State of Independence [1][27]
Rhode Island Rhode Island Fun-Sized The Ocean State

Unwind

[1][28]
South Carolina South Carolina Made for Vacation Smiling Faces. Beautiful Places. [29]
South Dakota South Dakota My Great Place Your American Journey

Great Faces, Great Places

[30]
Tennessee Tennessee Sounds Good to Me
Texas Texas It's Like a Whole Other Country [31]
Utah Utah Greatest Snow on Earth! [32]
Vermont Vermont Vermont, Naturally
Virginia Virginia Virginia is for Lovers
Washington (state) Washington Washington: The State SayWA? [1][33]
West Virginia West Virginia Wild and Wonderful Almost Heaven [34]
Wisconsin Wisconsin Discover the Unexpected You're Among Friends [35]
Wyoming Wyoming That's Wyoming True West

References

  1. ^ a b c d e f g h i j k l "State Slogans: Ranked And Saluted". The Awl. Retrieved June 28, 2023.
  2. ^ "Alabama's Official Travel Guide". alabama.travel. Retrieved June 28, 2023.
  3. ^ Howley, J. P. (October 18, 2016). "New Brutally Honest Tourism Slogans for All 50 States". Thrillist. Retrieved June 28, 2023.
  4. ^ "Colorado Tourism Office Unveils Fresh Strategy Behind Its 'Come to Life' Campaign". April 3, 2018. Archived from the original on December 30, 2023. Retrieved February 13, 2024.
  5. ^ By (September 9, 1986). "STATE TO UNVEIL NEW SLOGAN: 'RULES ARE DIFFERENT HERE'". Sun Sentinel. Retrieved June 28, 2023.
  6. ^ "'Must Be The Sunshine' replaces 'Your Florida Side Is Calling' as official state tourism slogan". Tampa Bay Times. Retrieved June 28, 2023.
  7. ^ "Peach State adds new slogan but keeps 'Georgia on My Mind'". AccessWDUN. Retrieved June 28, 2023.
  8. ^ "Ready. Set. Georgia | Official Georgia Tourism & Travel Website | ExploreGeorgia.org". www.exploregeorgia.org. Retrieved June 28, 2023.
  9. ^ Tourism, Illinois Office of. "Gov. Pritzker Unveils New "Middle of Everything" Summer Ad Campaign, Starring and Directed by Illinois' own Jane Lynch". www.prnewswire.com (Press release). Retrieved June 28, 2023.
  10. ^ Smith, Brandon (June 8, 2022). "Indiana unveils new tourism marketing campaign, 'IN Indiana'". WFYI Public Media. Retrieved June 28, 2023.
  11. ^ "To the Stars | Kansas Tourism Campaign". www.travelks.com. June 26, 2020. Retrieved June 28, 2023.
  12. ^ "Kentucky 'kicks ass': Taking pride in plain speaking". BBC News. January 31, 2013. Retrieved June 28, 2023.
  13. ^ MYERS, BEN (January 23, 2018). "Nungesser unveils Louisiana's new tourism slogan: 'Feed Your Soul'". The Advocate. Retrieved June 28, 2023.
  14. ^ "'Feed Your Soul' is new Louisiana slogan". Longview News-Journal. January 23, 2018. Retrieved June 28, 2023.
  15. ^ Lockwood, Lou (February 1, 2019). "Maine Has A New Slogan on the New Hampshire Border Welcome Sign". Q97.9. Retrieved June 28, 2023.
  16. ^ "Governor Moore Invites Visitors to Explore Maryland in New Tourism Campaign". May 23, 2023. Archived from the original on October 4, 2023. Retrieved February 13, 2024.
  17. ^ "Before Pure Michigan … - Michigan Blue Magazine". Retrieved April 12, 2024.
  18. ^ "A 'Pure' History Of Michigan Tourism Campaigns". Retrieved April 12, 2024.
  19. ^ Miele, Frank (April 16, 2016). "COLUMN: Montana, no limit (on state slogans)". Daily Inter Lake. Archived from the original on May 26, 2023. Retrieved February 13, 2024.
  20. ^ "Montana History Compass / Facts: Nicknames, Mottos, and Symbols". Archived from the original on October 3, 2022. Retrieved February 13, 2024.
  21. ^ Rebirth, Reno. "New state brand: "Nevada. A world within. A state apart" [includes video of The Killers' song/ad]". Reno Gazette Journal. Retrieved February 12, 2024.
  22. ^ "Ohio's returned to its old tourism slogan, here's why". The Enquirer. Retrieved June 28, 2023.
  23. ^ Associated Press (March 23, 2002). "State Decides To Keep Its 1-Year-Old Travel Slogan". Cleveland19. Retrieved June 28, 2023.
  24. ^ staff, Ashley Ellis, KTUL (February 12, 2020). "Oklahoma unveils new branding and tagline, 'Imagine that'". KTUL. Retrieved June 28, 2023.{{cite web}}: CS1 maint: multiple names: authors list (link)
  25. ^ "Oklahoma to get new license plates, logo, slogan through rebranding effort". The Oklahoman. Retrieved June 28, 2023.
  26. ^ "Oklahoma". www.15q.net. Retrieved June 28, 2023.
  27. ^ "Pennsylvania turns to 'happiness' for new tourism motto". The Morning Call. March 9, 2016. Retrieved June 28, 2023.
  28. ^ "Rhode Island Fun-Sized Campaign | Things to do in RI".
  29. ^ "South Carolina Tourism Information". Travel Tips – USA Today. Retrieved June 28, 2023.
  30. ^ "SD Tourism has a new slogan". Custer State Park Resort. Retrieved June 28, 2023.
  31. ^ Tourism, Texas. "Texas Tourism Launches New Advertising Campaign". www.prnewswire.com (Press release). Retrieved June 28, 2023.
  32. ^ "The Science Behind The Greatest Snow on Earth® | Visit Utah". ?. January 30, 2024. Retrieved April 12, 2024.
  33. ^ "Washington State's New "SayWA" Slogan Faces Ridicule..." March 28, 2008. Retrieved June 28, 2023.
  34. ^ "Almost Heaven, West Virginia". business4.wv.gov. Retrieved June 28, 2023.
  35. ^ "About Us | WI Department of Tourism | Travel Wisconsin". TravelWisconsin. Archived from the original on February 1, 2024. Retrieved February 12, 2024.