Jordan Howlett

Jordan Howlett
Personal information
BornJordan Howlett
(1998-01-12) January 12, 1998
Oceanside, CA, U.S.
NationalityAmerican
Other namesJordan the Stallion
EducationUniversity of California, Riverside
Occupation
TikTok information
Page
Followers14.4 million
Likes665 million
Genres
  • Comedy
  • entertainment
  • skits
Years active2018–present
Instagram information
Page
Genres
  • Comedy
  • entertainment
Followers12.8 million
YouTube information
OrganizationFast Food Secrets Club
Websitewww.fastfoodsecrets.club
Channel
LocationSan Diego, California, U.S.
Years active2018–present
Subscribers4.38 million[1]
Views2.62 billion[1]
Contents are inEnglish
Silver Play Button100,000 subscribers
Gold Play Button1,000,000 subscribers
Last updated: July 29, 2025 (2025-07-29)

Jordan Howlett (born January 12, 1998), also known as Jordan the Stallion, is an American social media personality and actor. Since 2018, he has been active on TikTok, posting comedic sketches, food-related commentary, and relatable monologues. He is known for his video series "Fast Food Secrets Club". As of 2025 he had over 14 million followers, and over 12 million on Instagram where he shares similar content.[2][3]

In his videos, he has collaborated with celebrities including Donald Glover, Kevin Hart, Method Man, and Halle Berry. He has also appeared in national advertising campaigns for State Farm and Alaska Airlines.[4][5] In 2024, he was featured on the Forbes Top Creators list and appeared in various media outlets.

Early life

Howlett was raised in Oceanside, California, where he attended Oceanside High School.[6][2] After graduating in 2015, he enrolled at College of the Desert before transferring to the University of California, Riverside.[7][8] At UC Riverside, he made the baseball team as a walk-on and was later awarded an athletic scholarship.[9]

Howlett faced financial difficulties after high school and for a time slept in his car while seeking opportunities in baseball and education.[10][11]

Career

Howlett began posting content to TikTok in 2018, initially focusing on comedy sketches and relatable lifestyle commentary. Over time, he became known for humorous short-form videos that gave food-related insights.[12] By November 2024, he had reached 90 million views per month and gained more than 32 million followers on TikTok and Instagram.[13]

During the COVID-19 pandemic, Howlett began working in food service jobs before turning to content creation full-time. He gained attention for his "Fast Food Secrets Club" video series, in which he shares fast food preparation tips, ingredient breakdowns, and commentary on menu items.[14][15][16] His videos are often filmed in a direct-to-camera format.[17][18][19]

Howlett's online presence has led to appearances in national advertisements, including campaigns for State Farm and Alaska Airlines. He has also made public appearances such as throwing the ceremonial first pitch at a Chicago White Sox game in 2023 and attending the BET Awards.[9][20]

In a 2024 interview, Howlett described his content philosophy as mixing authenticity and humor, as well as brand collaborations—including with Kevin Hart’s Hart House.[13]

Content and style

Howlett often films his videos in a bathroom mirror, starting with the phrase "Come here".[21] His content primarily focuses on food tips, fast food "secrets," and simple recipes. He typically reacts to other TikTok videos or shares personal observations, often speaking slowly and using filler phrases such as "Does that make sense?"[22][23]

Personal life

Howlett resides in San Diego, Southern California, continuing to create content and engage with his audience.[9]

Listicles

Publisher Year Listicle Result Ref.
Forbes 30 Under 30 2025 Forbes 30 Under 30 – Social Media 27th [24]
Forbes 2024 Forbes Top Creators List 2024 43 [25]
Times 2025 TIME100 Creators 2025 [26]

See also

References

  1. ^ a b "About @jordan_the_stallion8". YouTube.
  2. ^ a b Izidoro, Chase (March 3, 2025). "Jordan Howlett, of the Fast Foods Secrets Club, returns to Oceanside High School". FOX 5 San Diego. Retrieved July 14, 2025.
  3. ^ "Jordan Howlett". Forbes. Retrieved July 14, 2025.
  4. ^ "TikTok's Jordan the Stallions pivots to acting in new 'Batman' commercial – Upworthy". www.upworthy.com. Retrieved July 14, 2025.
  5. ^ Regis, Ralph (March 13, 2025). "SZA Claws Her Way Into Gotham as Catwoman in State Farm Ad". billboardphilippines.com. Retrieved July 14, 2025.
  6. ^ "Jordan Howlett's High School Career Home". www.maxpreps.com.
  7. ^ "Jordan Howlett". College of the Desert. Retrieved July 14, 2025.
  8. ^ "Jordan Howlett – 2020 – Baseball". UC Riverside Athletics. Retrieved July 14, 2025.
  9. ^ a b c Nesbitt, Stephen J. (May 6, 2024). "How TikTok breakout Jordan Howlett's baseball dream led him to social-media stardom". The New York Times. ISSN 0362-4331. Retrieved July 14, 2025.
  10. ^ "TEDx Event: Jordan Howlett". Retrieved July 14, 2025.
  11. ^ Comments, View. "TikTok star 'Jordan The Stallion' dishes on his fast food secrets club – The Boston Globe". BostonGlobe.com. Retrieved July 14, 2025.
  12. ^ "Meet Jordan The Stallion, TikTok's Fave Old-Looking Gen Z..." Complex. Retrieved July 14, 2025.
  13. ^ a b Lalwani, Andy (November 19, 2024). "Jordan The Stallion: How Comedy, Fast Food Hacks, and Celeb Doppelganger Charm Built a 32M‑Strong Social Media Empire". *What's Trending*. Retrieved July 14, 2025.
  14. ^ Hoke, Mateo. "Fast Food Secrets With Jordan Howlett". San Diego Magazine. Retrieved July 14, 2025.
  15. ^ "Man shares fast food secrets he learned from college club: 'Domino's will not be happy with me'". Yahoo Life. March 24, 2023. Retrieved July 14, 2025.
  16. ^ "Jordan Howlett's Feud With Costco, Explained". Yahoo Life. January 17, 2024. Retrieved July 14, 2025.
  17. ^ Kostek, Jackie (June 8, 2023). "Social media star goes viral, learns Chicago's pizza is the best – CBS Chicago". www.cbsnews.com. Retrieved July 14, 2025.
  18. ^ "From the Ballpark to the Bistro: Jordan Howlett's Culinary and Baseball Adventure". Experience Kissimmee. Retrieved July 14, 2025.
  19. ^ Lee, Lloyd. "That TikToker who had a theory about how Gen Zers look older? His doppelgänger is Wu-Tang Clan's Method Man, who is literally twice his age". Business Insider. Retrieved July 14, 2025.
  20. ^ Davis, Ahmad. "Childish Gambino & Jordan Howlett Join Forces In Hilarious New Video". Rap-Up. Retrieved July 14, 2025.
  21. ^ Carlin, Shannon (July 9, 2025). "Jordan Howlett: TIME100 Creators 2025". TIME. Retrieved July 14, 2025.
  22. ^ "Viral TikToker Jordan The Stallion Grabs Dwayne Johnson's Attention". Yahoo Entertainment. January 19, 2024. Retrieved July 14, 2025.
  23. ^ "Viral TikToker issues apology to Chicago after trying deep dish pizza". NBC Chicago. June 6, 2023. Retrieved July 16, 2025.
  24. ^ "Forbes 30 Under 30 2025: Social Media". Forbes. Retrieved July 22, 2025.
  25. ^ "Jordan Howlett And Amelie Zilber In Conversation | Forbes Top Creators". Forbes. Retrieved August 11, 2025.
  26. ^ "The 100 Most Influential Creators of 2025". TIME. July 9, 2025. Retrieved August 11, 2025.


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