Craig Green (designer)

Craig Green
Craig Green - 2018 Photographer: Jack Davison.
Born1986 (age 38–39)
London, England
Alma materCentral Saint Martins
OccupationFashion designer
WebsiteOfficial website
For other people named Craig Green, see Craig Green (disambiguation).

Craig Green MBE (born 1986[1]) is a British fashion designer known for his conceptual approach to menswear, exploring themes of utility, vulnerability, and identity.[2] Recognised as one of the most influential voices in contemporary menswear[3] his work is noted for its emotive, sculptural forms and its reimagining of workwear and ceremonial dress.[4]

Since establishing his eponymous label in 2012, Green has received several awards, including Emerging Menswear Designer at the British Fashion Awards (2014)[5], Winner of the BFC/GQ Designer Menswear Fund (2016)[6], British Menswear Designer at the Fashion Awards (2016 [7], 2017 [8], 2018 [9]), and an appointment as Member of the Order of the British Empire (MBE)[10] in 2022 for services to fashion.

In 2023, Green was appointed Professor of Fashion Design and head of the Fashion Department (Modeklasse) at the University of Applied Arts Vienna.[11]

Early Life

Born in London in 1986, Green grew up in the Hendon and Colindale areas of northwest London [12]. He attended Hendon Secondary School before studying at Central Saint Martins.[13][14], where he completed a Bachelor’s degree in Fashion Design (BA Fashion Design:Print) in 2010 and a Master’s in Fashion (MA Fashion)[15] under Professor Louise Wilson, OBE, graduating in 2012. Green's MA graduation collection won the L’Oréal Professionnel Talent Award in 2012 [16].

Career

Green launched his eponymous label in 2012 and presented his debut collection in 2013 through Fashion East’s MAN initiative [17], a platform supporting emerging menswear designers.[18] His early work drew critical acclaim for its sculptural silhouettes, hand-crafted detailing, and reinterpretations of workwear and uniforms.[19][20]

Since then, Green has presented seasonal collections at both London and Paris Fashion Week, establishing a reputation for cohesive storytelling and concept-driven design.[21][22][23]

Green has collaborated with brands including Adidas Originals [24], Moncler [25], Valentino [26], Fred Perry [27], Eastpak [28], Champion [29], and Ecco [30], producing footwear, apparel, and accessories that reflect a distinctive design language while demonstrating adaptability across diverse products and brand identities.

Green’s work also resonates within wider creative spheres. His designs have been featured in a range of major exhibits including the Metropolitan Museum of Art’s China: Through the Looking Glass in 2015 [31], and 2018’s HEAVENLY BODIES: Fashion and the Catholic Imagination [32]. The brand has also been commissioned to create costumes for Wayne McGregor’s Obsidian Tear at the Royal Opera House in 2016 [33] and Ridley Scott’s Alien: Covenant in 2017 [34].

Collaborations

Museum exhibitions

  • The Metropolitan Museum of Art – showcased in **China: Through the Looking Glass** (2015).[63][31]
  • The Metropolitan Museum of Art – part of the Costume Institute’s **Heavenly Bodies: Fashion and the Catholic Imagination** (2018).[63][32]
  • Victoria & Albert Museum – work included in **Fashioning Masculinities: The Art of Menswear** (2022).[63][64]

Awards

  • 2014: Winner Emerging Menswear Designer award, British Fashion Awards [65]
  • 2015: Winner Dress of the Year, The Fashion Museum, Fashion Museum, Bath [66]
  • 2016: Winner BFC/GQ Designer Menswear Fund [67]
  • 2016: Winner Menswear Designer of the Year, British Fashion Awards [7]
  • 2017: Winner Menswear Designer of the Year, British Fashion Awards [8]
  • 2018: Winner Menswear Designer of the Year, British Fashion Awards [9]
  • 2022: appointed Member of the Order of the British Empire (MBE) in the 2022 Birthday Honours for services to fashion [68]
  • 2025: Winner of WALLPAPER*Design Awards [69]

Costume Design

  • 2016: Costume designs for Obsidian Tear by Wayne McGregor, The Royal Ballet, London.[70]
  • 2017: Costume designs for Alien: Covenant by Ridley Scott.[71]

Key Shows

Autumn/Winter 2013 as part of London Collections: Men and Fashion East.[72]

Spring/Summer 2015 as part of London Collections: Men and NEWGEN.[73]  

Spring/Summer 2018 at London Fashion Week Men's.[74]  

Spring/Summer 2019 Guest Designer at Pitti Uomo 94, Florence.[75]

Autumn/Winter 2020 Debut show at Paris Fashion Week [76]

Spring/Summer 2026 at Paris Fashion Week. [1] [77]

Celebrities Wearing Craig Green

Music Artists

  • Rihanna – ANTI Tour & V Festival, custom Craig Green ensemble, I-D editorial [78][79][80]
  • Drake – Wireless festival [81] Would You Like a Tour? [82]
  • Jay-Z – 4:44 Tour [82]
  • Pusha T – XXL cover; DAYTONA Tour, Coachella [82] 
  • Kendrick Lamar – The Damn Tour, Grammys performance 2018 [82][79]
  • FKA Twigs – M3LL155X visual EP [83]
  • Skepta – Craig Green x Moncler [84][85]
  • Justin Bieber – Coachella [86]

Other Celebrities & Personalities

  • Bella Hadid – Adidas x Craig Green collaboration [87]
  • Steve McQueen – Tate retrospective, The Standard editorial  [88][79][89]
  • Timothée Chalamet – Adidas x Craig Green collaboration [90]
  • The Weeknd – Worker Jacket [82] 

References

  1. ^ "'Sculpture look' by Craig Green". National Museums Scotland. 2015. Retrieved 7 September 2021.
  2. ^ "CRAIG GREEN". Exhibition Magazine. Retrieved 2025-07-11.
  3. ^ "Craig Green MBE | BoF 500 | The People Shaping the Global Fashion Industry". The Business of Fashion. 2021-06-10. Retrieved 2025-07-11.
  4. ^ AnOther (2023-07-31). "The Story Behind Craig Green's "Fragile and Romantic" New Collection". AnOther. Retrieved 2025-08-15.
  5. ^ "Craig Green nabs Emerging Menswear Designer accolade at the British Fashion Awards". Hero. Retrieved 2025-08-15.
  6. ^ "British Fashion Council". www.britishfashioncouncil.co.uk. Retrieved 2025-08-15.
  7. ^ a b "British Fashion Council". www.britishfashioncouncil.co.uk. Retrieved 2025-08-15.
  8. ^ a b "British Fashion Council". www.britishfashioncouncil.co.uk. Retrieved 2025-08-15.
  9. ^ a b Pike, Naomi (2018-12-10). "The Fashion Awards 2018: The Winners". British Vogue. Retrieved 2025-08-15.
  10. ^ Kleinman, Hikmat Mohammed,Cathrin Schaer,Patty Huntington,Lisa Lockwood,Layla Ilchi,Rebecca (2023-03-10). "Craig Green's Honor, Dior Lands in Hamburg, Best Jumpers Designer Wins a Prize". WWD. Retrieved 2025-08-15.{{cite web}}: CS1 maint: multiple names: authors list (link)
  11. ^ "Craig Green Named Fashion Design Professor at University of Applied Arts Vienna". The Business of Fashion. 2023-08-17. Retrieved 2025-08-15.
  12. ^ Finnigan, Kate (2018-06-09). "Designer Craig Green is changing how men dress today". The Guardian. ISSN 0261-3077. Retrieved 2025-08-15.
  13. ^ Carr-Ellison, Lucy. "Craig Green". BoF 500. The Business of Fashion. Retrieved 24 March 2016.
  14. ^ Gonsalves, Rebecca (11 June 2015). "LCM: Craig Green is one of the brightest things at London Collections: Men". The Independent. Retrieved 24 March 2016.
  15. ^ "Craig Green – Makers A-Z: individuals and organisations – UAL". collections.arts.ac.uk. Retrieved 2025-08-15.
  16. ^ Staff, Wonderland (2012-02-18). "London Fashion Week - CENTRAL SAINT MARTINS". Wonderland. Retrieved 2025-08-15.
  17. ^ "MAN | SHOWstudio". www.showstudio.com. Retrieved 2025-08-15.
  18. ^ "Menswear's New Bold Brits". Observer. 2016-12-13. Retrieved 2025-07-11.
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  20. ^ "Craig Green's Deceptively Uncomplicated Sophistication". Highsnobiety. 2024-02-22. Retrieved 2025-07-11.
  21. ^ "Craig Green unravels his fascinating tapestry: Sylvanian Families, scout scarves, oxygen tubes, milk cartons, medical uniforms and flat-pack garments". Hero. Retrieved 2025-08-15.
  22. ^ Curated, Something (2016-06-07). "London Collections Men: The Designers Reinterpreting Craft". Something Curated. Retrieved 2025-08-15.
  23. ^ "To Be Craig Green Is To Be Curious". Hypebeast. 2023-07-26. Retrieved 2025-08-15.
  24. ^ AnotherMan (2020-02-28). "Craig Green's adidas Collaboration, Explained". AnotherMan. Retrieved 2025-08-15.
  25. ^ Maoui, Zak (2021-04-13). "Craig Green and Moncler are breathing new life into outerwear". British GQ. Retrieved 2025-08-15.
  26. ^ Raymont, Jennifer (2020-10-09). "Pierpaolo Piccioli and Craig Green Join Forces on Valentino Garavani Rockstud X". 10 Magazine. Retrieved 2025-08-15.
  27. ^ "Fred Perry and Craig Green's Debut Collab Plays on the Art of Layering". Hypebeast. 2024-10-03. Retrieved 2025-08-15.
  28. ^ Bean, Alexander (2025-03-04). "Ten Loves: Craig Green x Eastpak Quilted Padded Pak'r". 10 Magazine. Retrieved 2025-08-15.
  29. ^ "Craig Green digs through Champion's collegiate archives for a new capsule collection". Hero. Retrieved 2025-08-15.
  30. ^ "The story behind Craig Green's extraordinary 'jigsaw puzzle' leather jackets". Wallpaper*. 2025-02-20. Retrieved 2025-08-15.
  31. ^ a b "A New World—China: Through the Looking Glass - The Metropolitan Museum of Art". www.metmuseum.org. 2015-07-07. Retrieved 2025-08-15.
  32. ^ a b "_Heavenly Bodies: Fashion and the Catholic Imagination_ - The Metropolitan Museum of Art". www.metmuseum.org. 2017-10-16. Retrieved 2025-08-15.
  33. ^ "Welcome to Royal Ballet and Opera Collections". www.rohcollections.org.uk. Retrieved 2025-08-15.
  34. ^ Beauman, Ned (2017-05-25). "A Workwear Jacket Worthy of Drake and "Alien: Covenant"". The New Yorker. ISSN 0028-792X. Retrieved 2025-08-15.
  35. ^ Hutton, Belle (2020-02-28). "Craig Green's adidas collaboration explained". Another Man. Retrieved 2025-06-03.
  36. ^ AnOther (2022-10-24). "See Craig Green's Take on adidas Original's Iconic Stan Smith". AnOther. Retrieved 2025-07-11.
  37. ^ "adidas Originals and Craig Green Present Three Distinct Silhouettes for their SS24 Collection". The NewsMarket. Retrieved 2025-07-11.
  38. ^ AnotherMan (2020-02-28). "Craig Green's adidas Collaboration, Explained". AnotherMan. Retrieved 2025-07-11.
  39. ^ designboom, christina petridou I. (2022-02-17). "craig green creates surreal stan smiths in latest adidas collab". designboom | architecture & design magazine. Retrieved 2025-07-11.
  40. ^ "Craig Green's CG SCUBA STAN Revitalizes a Legend". Hypebeast. 2022-10-24. Retrieved 2025-07-11.
  41. ^ Membrado, Ángela (2021-05-14). "Craig Green x adidas Originals, the new age of visual aesthetics". HIGHXTAR. Retrieved 2025-07-11.
  42. ^ "Craig Green on how protective equipment influenced his new Moncler collab". Hero. Retrieved 2025-07-11.
  43. ^ Maoui, Zak (2021-04-13). "Craig Green and Moncler are breathing new life into outerwear". British GQ. Retrieved 2025-07-11.
  44. ^ AnOther (2020-08-05). "The Story Behind Craig Green's Latest Moncler Collection". AnOther. Retrieved 2025-07-11.
  45. ^ "Craig Green designs "wearable habitats" for Moncler". Dezeen. 2019-01-14. Retrieved 2025-07-11.
  46. ^ CULTED (2021-04-13). "5 MONCLER CRAIG GREEN IS A DREAM OF OUTDOOR ADVENTURE". Culted. Retrieved 2025-07-11.
  47. ^ "Craig Green Reinterprets Champion Archive for FW20 Collaboration". Hypebeast. 2020-08-27. Retrieved 2025-07-11.
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  49. ^ Showstudio, Showstudio. "Valentino rethinks house codes with Craig Green collaboration". SHOWstudio. Retrieved 2025-07-11.
  50. ^ Man of Many, Mark Jessen (2021-06-29). "Craig Green Reimagines Valentino Garavani's Rockstud". Man of Many. Retrieved 2025-07-11.
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  54. ^ "Craig Green x Eastpak Collection". New Wave Magazine. 28 February 2025. Retrieved 15 August 2025.
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  59. ^ "A Grass Green Fred Perry Polo Shirt, Dyed With Actual Grass". Highsnobiety. 2025-03-30. Retrieved 2025-07-11.
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  68. ^ "No. 63714". The London Gazette (Supplement). 1 June 2022. p. B19.
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  70. ^ "Welcome to Royal Ballet and Opera Collections". www.rohcollections.org.uk. Retrieved 2025-08-14.
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  72. ^ "Craig Green AW13 Menswear". Dazed. 9 January 2013. Retrieved 15 August 2025.
  73. ^ "Craig Green SS15". Vogue Runway. 16 June 2014. Retrieved 15 August 2025.
  74. ^ "Craig Green SS18". Vogue Runway. 12 June 2017. Retrieved 15 August 2025.
  75. ^ Mower, Sarah (2018-06-14). "Craig Green Spring 2019 Menswear Collection". Vogue. Retrieved 2025-08-15.
  76. ^ Mower, Sarah (2020-01-19). "Craig Green Fall 2020 Menswear Collection". Vogue. Retrieved 2025-08-15.
  77. ^ Mower, Sarah (2025-06-29). "Craig Green Spring 2026 Menswear Collection". Vogue. Retrieved 2025-08-15.
  78. ^ Cadogan, Dominic (2016-08-23). "Ten Obsession: Rihanna in Craig Green". 10 Magazine. Retrieved 2025-08-14.
  79. ^ a b c "Craig Green Named Pitti Uomo's Next Guest Designer". KNOTORYUS. 2018-03-14. Retrieved 2025-08-15.
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  84. ^ "This Is Where Skepta's Puffer Jacket Suit Is From". The FADER. 2017-08-24. Retrieved 2025-08-14.
  85. ^ Johnson, Gold (2017-08-24). "SPOTTED: Skepta In MONCLER C by CRAIG GREEN & SkAIR Sneakers". PAUSE Online | Men's Fashion, Street Style, Fashion News & Streetwear. Retrieved 2025-08-14.
  86. ^ Allaire, Christian (2019-04-22). "Justin Bieber's Coachella Comeback Featured a Crazy-Cool British Designer". Vogue. Retrieved 2025-08-14.
  87. ^ "Bella Hadid Is The Latest Celebrity To Join The Micro-Mini Skirt Trend". Nylon. 2021-11-15. Retrieved 2025-08-14.
  88. ^ Hattersley, Giles (2020-01-08). ""I Wanted To Present The Starting Point To Everything": The Inimitable Steve McQueen On His Landmark Tate Retrospective". British Vogue. Retrieved 2025-08-14.
  89. ^ Okundaye, Jason (2022-01-19). "'Black men deserve to grow old' —Steve McQueen on the UK's stark health inequalities". The Standard. Retrieved 2025-08-15.
  90. ^ Nnadi, Chioma (2023-05-15). "Timothée Chalamet On French-Guy Hair, Filming With Scorsese, And Being The New Face Of Bleu De Chanel". British Vogue. Retrieved 2025-08-14.
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